Tuesday, April 30, 2024

How Founder of Blaq Luxury Hair Cherice Williams Built A Multi-Million Dollar Company

blaq luxury hair

Blair talks to Kenturah Davis about language and the tradition of Black art from the foothills to South L.A. Here’s where things began to get interesting for Cherice. Though she never intended for this to be a business, she found herself steadily selling her product through Facebook.

blaq luxury hair

Sage and Lychee Collection

One thing’s for certain, and two things are for sure; Black Girl Magic is truly undeniable. Blaq Luxury Hair CEO Cherice Williams is another example of Black excellence in the beauty space. Like many Black female bosses, Cherice’s rise to success came with multiple hurdles —juggling a job as a waitress to make ends meet and deciding between a career on Wall Street or that of a beauty entrepreneur.

Collection: Sage and Lychee Collection

Cherice's vision for Blaq Luxury Hair Products is constantly expanding, as she aims to establish it as a prominent name in the natural hair community. Originally, Cherice aspired to secure a coveted position as a Financial Analyst or perhaps excel in an accounting role on Wall Street. The thought of operating a thriving multi-million dollar hair care and beauty empire never crossed her mind. Since opening in early 2016, Mare Salon has quickly risen to become one of the most sought-after salons in Los Angeles. With clients like Madonna and Penélope Cruz, Andy cuts to sheer perfection, and any stylist at the Andy LeCompte Salon in West Hollywood passes the same vibe test.

blaq luxury hair

LOC STYLES

I would send them the product if they covered the shipping. My first online line sale came about a week after I launched. I went to bed, and until then, I had limited traffic on the site. I woke up around three o'clock in the morning and realized that someone had purchased my product.

All six cater to textures from 3A to 4C, including thick Afros, tightly coiled tresses, even the big chop — cutting off all relaxed hair, leaving only natural hair. The brand that has been steadily disrupting the category for textured hair offers a diverse range of over 15 high-quality haircare products. The Papaya Paradise Collection represents the latest milestone in their commitment to providing top-tier solutions for hair health and beauty.

Papaya Paradise Collection

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I definitely love the way my hair feels after using the shampoo, conditioner and mask. My hair feels significantly hydrated and it is one of best lines I have used. I will buy again and try some other products as well.

So Meagan wanted her version, but she wanted her version to look like Lisa Bonet. And my initial reaction was, “Girl, God did that, that’s her hair.” But she was confident that I would figure it out. And I figured it out by literally way of prayer, because I was still very convinced that it was not possible. But God gave me a vision where I, literally, in my head, saw how to create this loc using hair that I had used before but for different types of looks.

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Cherice sat with me to discuss her health journey and the growth of BLAQ Luxury Hair. Blaq Luxury Hair Products have achieved tremendous success. With a diverse range of over 20+ products, including shampoo, conditioners, co-washes, men products, styling products, and more, the brand is available both online and in retail stores. Cherice’s inspiring journey serves as a testament to her unwavering dedication, passion, and her relentless pursuit of excellence. Cherice was worked two jobs, she worked as a waitress and as a housekeeper.

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Having a surplus of her elixir and wanting to help other women going through the same thing, Cherice began to offer her product to other women. As a fellow Jamaican, I love to see my sisters make their dreams a reality. I spoke with Cherice about Black beauty, what makes Blay Luxury Hair stand out, thoughts on future acquisitions, and more.

Really being able to turn my creativity up and create shapes and even possibly create a story through hair, that’s the best. Cherice quickly went to work and brought Jamaican Black Castor Oil along for the ride to create her own products — which include everything from nourishing shampoos to hair serums. Blaq Luxury Hair Products is an esteemed beauty brand, owned and run by the talented Cherice Williams, a Jamaican native. The company, headquartered in Orlando, Florida, has a remarkable journey that stemmed from personal experiences, unwavering faith, fortunate opportunities, and calculated risks. Cherice embarked on her entrepreneurial path after immigrating to the United States in 2016, while simultaneously pursuing her bachelor’s degree in accounting at the prestigious University of the West Indies. Our company, headquartered in Orlando, Florida, has a remarkable journey that stemmed from personal experiences, unwavering faith, fortunate opportunities, and calculated risks.

This hair and scalp oil is filled with over 20 essential oils and nutrients to combat dry scalp, promotes healthy hair growth and prevents breakage and shedding while strengthening the hair follicle. I think what it is, is truly a revolution — we go through phases. And what happens with each generation is that the names change, and so it feels new. But when we think about the artistry and the different styles that we’re wearing and you start looking at pictures, they existed long before we started doing them. When I think about the styles in the ’90s — box braids, we called them dookie braids.

Star stylists and colorists like Jen Atkin and Vanessa Spath, who boast a celebrity roster that includes Gwen Stefani and Katy Perry, prove that Andy LeCompte Salon is a team comprised of only the very best. While a cut with LeCompte starts around $600, a session with his stylists goes for $200 and up. Founded by color expert Tracey Cunningham and veteran hairstylist Neil Weisberg, Mèche Salon delivers service that is a practice in perfection. With its celebrity roster of names like Shailene Woodley, Drew Barrymore, Gwyneth Paltrow, and Emma Stone, we're only too happy to feature Mèche Salon as one of the top salons in Los Angeles. I’m an artist at heart and so I wanted to find creative ways to really display my talent and my work.

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